Dré Labre is a creative director, technologist and founder of Never, an AI animation, automation and activation studio based in Toronto. A former award-winning agency creative director, Dré specializes in building cutting-edge AI workflows for brands, blending advanced tools like ComfyUI with traditional production techniques. He is also a recognized design fiction practitioner with the Near Future Laboratory, known for helping organizations envision and prototype future-facing ideas. Dré’s work spans AI-driven video, photobooths, immersive activations, and interactive installations, and he regularly partners with agencies and brands to integrate AI strategically and creatively into their projects and operations.