Fernanda Gonzalez is a Mexico City-based Experience Director at Media.Monks where she co-directs a team of specialists in Strategy, UX and UI Design. Her team collaborates with leading brands in the United States and Latin America, spanning a wide range of industries including technology, travel, retail and more. Fernanda sits on industry juries including the Art Directors Club and the FWA.

Leaning on her Latin American roots, Fernanda’s approach to design is a balance of functional but rich aesthetics and structure. For Fernanda, designing experiences is an exciting and constant challenge to strategize and be resourceful to innovate in the way we approach human and business problems.