FITC Toronto 2024 // In-person

2024-04-29 00:00:00 2024-05-01 00:00:00 America/Toronto FITC Toronto 2024 // In-person Join us for a celebration of the best the world has to offer in design, digital development, media and innovation in creative technologies. Toronto FITC ET Toronto



We are at a pivotal moment for the creative industries. There are more professional creatives than ever before. Tools for creating are more accessible than ever. And we see unprecedented speeds in the production of creative work on digital media platforms. With this lightning-fast, pseudo-maximalist, overwhelming nature at which we’re experiencing multitudes of good creative work, we’re left wondering: Have we reached the limit of our collective creativity? Or is there room to continue our pattern of innovating creativity even further?

Talia Cotton, who has carved out a niche by integrating coding as a way to bring meaning to design, offers a fresh perspective on these challenges. Through founding a studio that champions the convergence of design and technology, she has created a unique space for like-minded creatives. In this talk, Talia will address the internal battle creatives face in striving to outdo their past achievements, and the collective quest for innovation. By examining the limits of our individual creativity and the potential for future breakthroughs, she aims to inspire a conversation about how we can all contribute to a more innovative and forward-thinking creative community—and how it all starts with outdoing yourself.


To inspire attendees to embrace the boundless possibilities of creativity in the digital era and the pivotal role of individual growth in driving collective innovation.

Things Audience Members Will Learn

  • The impact of digital tools and media on the pace and visibility of creative work
  • Strategies for overcoming the challenges of a saturated creative landscape
  • The importance of integrating disciplines, like coding and design, to push creative boundaries
  • How to continually outdo your past achievements to contribute to industry-wide innovation
  • Practical insights into building a community or space that fosters creative collaboration and innovation

Target Audience

Creative professionals and enthusiasts seeking to navigate and thrive in the rapidly evolving digital landscape.