FITC Hollywood 2007

2007-10-22 00:00:00 2007-10-24 00:00:00 America/Toronto FITC Hollywood 2007 This fall, FITC comes to Hollywood for its second year, to facilitate the interaction of key content industry drivers with the best content delivery technology in the capital of entertainment and rich media. FITC Hollywood is the first conference to bridge this gap, helping to… Hollywood FITC Hollywood

Presentation

LonelyGirl15 Case Study
Business

Overview

Not long ago, no one had heard of LonelyGirl15. A young girl posting video messages on YouTube captivated pop culture with conspiracy theories. Meanwhile behind the scenes, a new form of interactive narrative was being born. Miles Beckett and Greg Goodfried joined Mesh Flinders to create the viral phenomenon of 2006-2007 – featured on the cover of Wired magazine and spoofed by Carmen Electra, LonelyGirl15 consistently reaches millions of viewers who speculate and influence the dynamic filmmaking process.

Who this presentation is for:
All emerging producers who want to explore interactive narrative on a massive scale.

What attendees will walk away with:

An understanding of just how viral your content can become, and what to expect once it reaches the top.