FITC Toronto 2023 // In-Person

2023-04-17 00:00:00 2023-04-19 00:00:00 America/Toronto FITC Toronto 2023 // In-Person Join us for a celebration of the best the world has to offer in design, digital development, media and innovation in creative technologies. Toronto FITC EST Toronto



Let’s look at the evolving practice of experience design, and what all it can and should encompass in practice. Too much of the industry is surrounded in quick trash and we are all guilty of it. As we keep expanding the practice of what we do as individual professionals and as part of larger organizational teams, we are constantly thinking about what is meaningful, holistic design for experience, where does it start, and where does it end.

In this talk, Michael will  discuss his practice, the skills and structures of his teams, and what he envisions and plans for the future.In doing so, he hopes to show the growth potential for a new and growing design discipline and practice.


To holistically look at the emerging practice of design for experience, from marketing to installation.

Things Audience Members Will Learn

  • Studio structure for experience design
  • Technologies involved
  • How to look beyond the immediate, and focus on the complete picture

Target Audience

Designers, marketers, and basically anyone who oversees or directly works in experience design.