Web Unleashed 2019
Web DevUX/UIWork Better
  • 2019-09-13 00:00:00 2019-09-14 00:00:00 America/Toronto Web Unleashed 2019 Toronto FITC
  • Toronto
  • #WEBU19

Presentation

Overview

In the work that we do as UX designers, the ultimate goals we have are to create products and services that people enjoy using and that they see value in while also providing value back to the business. To achieve those goals there can a number of challenges that prevent our success, end up minimizing customer delight, or put in jeopardy the return on investment to the business. Where businesses fail is less about attracting new customers, but the failure to keep the ones they have.

Target Audience

Product, UX, and strategy teams

Level

Intermediate

Five Things Audience Members Will Learn

  1. Outline a typical UX strategy
  2. Discuss how to best position yourself to lead or contribute to the strategy
  3. Understand the roadblocks that can limit your success
  4. Review guidelines to implement a successful strategy
  5. Discover how to continue to deliver on your defined strategy