OUCHHH is an award-winning independent creative new media studio with cross-discipline expertise in art – science – technology. Ouchhh is considered to be a multidisciplinary creative hub focused on interactive new media platforms, artificial intelligence, data-driven sculptures & paintings, kinetic public arts, immersive experiences, and producing A/V architectural facade performances. Their works have received multiple accolades and awards in the international arena such as Reddot design award ”Best of Best”, Iconic Award” Best of Best’, Muse Award, German Design Award, 10th Annual IDA Awards (The International Design Awards) and ADC Awards ( The Art Directors Club), in addition to an Honourable Mention from the City University of Hong Kong.