Florian is the Creative Director of Hi-ReS!, a digital agency he founded in 1999 with his partner Alexandra Jugovic, Hi-ReS!’s second Creative Director.
While their backgrounds were in fine art, music and film, it was their first self-initiated interactive project, soulbath.com, that garnered unexpected worldwide attention, culminating in a prominent piece in the New York Times, and led to commercial work, most importantly the site for Darren Aronofsky’s Requiem for a Dream.
Their current client list includes Dolce&Gabbana, Agent Provocateur, Jägermeister, Diesel, Nokia, Channel 4 UK, Rizzolli New York as well as artists such as Beck, Massive Attack and Goldfrapp.
Their ?rst monograph ‘Amantes sunt Amentes’ (Lovers are Fools), chronicling 8 years of work, was released in October 2007 by renowned German publisher Die Gestalten.
Over the years, Hi-ReS! have won numerous awards, among them a BAFTA, D&AD Silver, several Cannes Cyber Lions, numerous Clios, One Shows and Webby Awards.
He also runs Nanika with Andreas Müller, focusing on new technologies and interactive installation work beyond traditional input and output for clients such as Nokia, Bombay Sapphire and Sony.
Alexandra and Florian live in London with their 2 children Ava Ray and Marlon. There is a distinct chance he will be showing pictures of them in his presentation.
