Alex has a worldwide reputation for making magical and memorable trans-media experiences. From the multi-award winning Ceremony of Innocence to Beethoven’s Hair to Time Tremors, he believes there is much potential in exploring a property across different media channels including web, mobile, TV, game, books, theatre, film and performance.

Alex has designed applications that embrace and combine social media, mobile, content management, communication and location-based experiences. Alex co-founded Infinity Labs with Peter Gabriel in 2007, as shareholder and creative director of and Gabble.

He has presented his work at countless international conferences, festivals, companies, universities and research institutions. His work is exhibited, taught and written about both by press and academics around the world.

Alex recently moved to Toronto to embark on a number of new projects. He continues to act as a creative consultant specializing in the area of convergent media.