Adam is Director of Experience Design at Liquid Reality, a boutique User Experience Design firm based in Toronto. Adam has 18 years of experience creating Web, software, WAP and Mobile applications for clients in the telecommunication, financial, healthcare, entertainment and media sectors, with a strong focus on Mobile for the last 4 years. Specializing in improving human relationships with interactive products, Adam has dedicated himself to all aspects of User Experience design and its application.

With a background in graphic design, information architecture, interaction design and product definition, Adam brings a unique perspective to his work, creating innovative and engaging products for Mobile and Stationary experiences.