Overview
Producing original online content is easy. Making money at it is not. In this session, we explore the economic realities of producing original online content; who’s buying, who’s selling, who’s watching and how it affects you. Beginning with a market overview, we’ll look at the current state of the industry and where it may be headed over the next 3-5 years. Next we’ll explore various revenue models and how they can affect not only your production budget but also your creative content. We’ll end with several case studies which illustrate how Flash content creators have adapted to rapidly changing market forces and managed to turn a profit.
Who this presentation is for:
Flash content creators
What attendees will walk away with:
A better understanding of the economic realities of the broadband content market.
