From the initial creative to the distribution of 80 million units, join Fuel Industries for an intimate look at the process driving development for McDonalds’ next generation happy meal toy. Explore the inevitable challenges working with a highly inter-disciplinary team presents. Learn about the various tools and approaches adopted to ensure a smooth project work flow from conceptual to delivery, on time and within budget.
Anyone involved in the process of creating interactive experiences.
A unique view of the project cycle for a product that involved many disciplines including Illustration, Animation, 3D, Audio, Design, Flash Development and Quality Assurance.