Having studied fine art at university in London, James went on to complete a BA in Graphic Design in Leeds. After graduating James was lucky enough to work as a creative in some of the country’s top advertising agencies for brands such as Stella Artois, ASOS & Honda. With a love for moving image and new technology James joined FutureDeluxe as Creative Partner to explore how live action can combine with new technologies and innovative digital production techniques.
James’ films for both Y3 and Converse were early examples of Futuredeluxe’s research into how live action can fit within a previously predominantly digital production studio. Learnings from these projects helped create the unique mix of designed live action and CG that went into creating the Adidas Ace & X, Nvidia Titanium and Collision films.
James aims to keep exploring, researching, and innovating whilst trying hard to produce fucking cool stuff for amazing brands that impresses his mates!