FITC Toronto 2012

2012-04-23 00:00:00 2012-04-26 00:00:00 America/Toronto FITC Toronto 2012 The game has changed and FITC is on it! Featuring over 70 renowned digital creators from around the globe, FITC Toronto 2012 attendees will be privy to the knowledge of the best and brightest in the digital space. Toronto FITC Toronto



The explosion of “post-pc” connected devices has redefined the way we interact with people and brands. For the first time in human history, our collective thoughts are fully connected to one another at a global scale. While this has lead to unprecedented technological advancement, the most important and lasting change will be a fundamental behavioural shift.

This presentation will discuss the insights on why our behaviour is changing while defining a set of guiding principles for designers trying to navigate the post-pc world beyond just phones.