Overview
The journey of developing and launching new digital products into the wild is a rollercoaster ride of risk and reward. What if risk could be reduced each time you hit an unknown? Prototyping your ideas and testing them on real or potential customers is the best way to reduce that risk. You’ll save time, money and your teams sanity. And ultimately build a product your customers will thank you for (with money of course).
Objective
Learn how to use prototyping to validate hypothesis at varying stages of product design
Target Audience
Product owners, product managers, startups
Five Things Audience Members Will Learn
- Where prototyping fits into the UX process
- What you should prototype
- How to test your prototype
- An overview of available tools
- An example of a prototype in a real project