SCREENS 2013

2013-10-03 00:00:00 2013-10-04 00:00:00 America/Toronto SCREENS 2013 SCREENS is dedicated to covering development for mobile devices and operating systems. Consumers are increasingly using mobile devices to access websites and applications, and companies are taking notice. Through two days of presentations, demonstrations and panel discussions, as well as an optional day of workshops,… Toronto FITC Toronto

Presentation


Overview

In this session, we’ll explore our experience designing and building the Tumblr Windows Phone application, from pitch to market release. You’ll hear how we set ourselves apart from the competition during the pitch process, the research we did before we started working together, and how we plugged ourselves in to their already tight-knit product team. We’ll share what we learned bringing the product to market and ultimately how it evolved the approach we take with teams like Tumblr who really have their shit together.