Spotlight UX

2023-06-08 00:00:00 2023-06-09 00:00:00 America/Toronto Spotlight UX Join us at this exciting event for designers looking to expand their UX skills. Toronto & Online FITC ET Toronto & Online



The better the UX research your Agile teams have, the more agile those teams will be. Your teams will know how to make intelligent decisions upfront without your later usability tests telling them they got those decisions wrong.

Problems happen when you try to timebox your UX research. Squeezing down your research into two-week chunks doesn’t make it better. Instead, it makes it substantially worse.

Your best Agile UX research approach will require you to plan and execute your research outside any Agile framework, whether using Scrum, SAFe, or something like XP. Instead, you need a continuous research capability that looks beyond what developers are working on into the best experience your users and customers deserve.

In this lively discussion, Jared Spool will reveal radical, proven approaches you can use to expand your UX research efforts dramatically. You’ll also discover how innovative UX leaders have avoided impact-reducing mistakes that many teams make.

Things Audience Members Will Learn

  • Drive real portfolio-level innovation with a highly-proactive UX research practice, eliminating the pressures of feature-factory usability testing.
  • Push beyond teams’ minimal gains when shifting to Dual-track Agile or Discovery Sprint approaches.
  • Provide essential insights to development and product teams right before they make the most critical decisions in the true spirit of agility.