Spotlight AI

2023-11-30 00:00:00 2023-12-01 00:00:00 America/Toronto Spotlight AI Join us for a full day of sessions on AI for the digital creative industry. Online FITC ET Online

Presentation


Overview

Brands know they can achieve massive cost and efficiency gains with AI—but less obvious is how to cut through red tape and mitigate risk on the path to get there. Michael Dobell will walk through through the day-zero concerns brands face now, as well as the immediate opportunities within their grasp.

Objective

How advertisers and content creators are learning to decouple hours from output and create AI powered content pipelines, new surfaces and more.

Things Audience Members Will Learn

  • Opportunity for Image creation
  • Opportunity for Regional Relevance
  • Opportunity for Audience affinity
  • Opportunity for awesome new experiences

Target Audience

Brand Marketers