STYLE FRAMES 2016 is an event celebrating 'The Art of the Pitch' happening this November in New York, and many of you might be asking yourself... what exactly is a style frame?

via Red Paper Heart

Style frames are intended to give you a great idea of what the finished video will look like. They are full-colour frames that visualize each main scene, and determine the style and look of the video.

Check out this video from our friends at Cut&Paste to see one motion graphics art director's take on why she uses style frames, and then grab a ticket to STYLE FRAMES 2016 this fall for a whole lot more!

What Is A Styleframe? - Eve Weinberg - Designer Profile from Cut&Paste on Vimeo.

STYLE FRAMES: The Art of The Pitch
November 7-8, 2016 / New York