Veronica is passionate about harnessing the power of AI/ML and emerging technology to create captivating and empowering user experiences. With a background in architecture and media art, she brings a unique perspective to shaping the digital world. She’s driven to create solutions that meet ever-evolving user needs and is always on the lookout for new ways to push the boundaries of possibility.
At Adobe, Veronica led key AI/ML initiatives like Adobe Firefly and created experiences that have reached millions of users worldwide. Her work has been featured in publications like WSJ and Forbes, and she has served as keynote presenter and panelist at several educational and professional venues, such as Harvard University and Adobe MAX. When she’s not designing, Veronica indulges in her other passions exploring vibrant art scenes, checking off her bucket list of hiking trails, and capturing the beauty of food through a unique lens.
