Jakob is a design director and partner of North Kingdom, an experience design studio with offices in Stockholm, Skellefteå and Los Angeles. He has a passion for finding the simple Рpursuing the core of an idea, making it clear and strong and then infusing it with good design and innovative technology. Jakob has been working with range of clients over the years like LEGO, Google, Lucas Film, ONLY, Adidas and Netflix and his work has been awarded by Cannes, FWA, D&AD and Eurobest.