George is deeply committed to using human-centered design to help the lives of people in need. He is a Co-Founder and Principal at Greater Good Studio. Previously, he spent 7 years at global innovation firm IDEO before being hired as the first human-centered designer at the Chicago Transit Authority. Since founding the studio, he has worked across the social issue spectrum from autism, criminal justice, public health, education and healthcare. With his Co-Founder, Sara Cantor Aye, the studio was awarded the TED Prize in 2012, listed among the world’s leading social innovators in the Public Interest Design 100 list. Their studio’s work has been included in the Public Interest Design Practice Guidebook in 2015 and two upcoming social innovation books in 2016.

George is an Adjunct Full Professor at the School of the Art Institute of Chicago, where he teaches social innovation. He is a frequent speaker and workshop facilitator. George received his bachelors in Engineering from Bournemouth University, UK.