Brad MacDonald is an experience designer, game designer, artist, musician and storyteller using technology and his expertise in user experience to craft narratives for museums, cultural institutions and corporate partners. He’s particularly interested in the creative process, using technology to craft deep, human-centric interactions, and the emotions that drive experiences regardless of platform.
Past projects include the FUTURES exhibition at the Smithsonian Arts+Industries Building, consulting on the use of digital technology on the award winning exhibit, Cellphone: Unseen Connections, at the Smithsonian National Museum of Natural History. As the Project Director for Digital Experiences at the Exploratorium in San Francisco he coordinated research and developed guidelines for the creation of digital immersive experiences and oversaw the creation of a digital strategy guide. He was a participant in the Master Planning charrette for the Museum of Man in San Diego, and has taught workshops on iterative and interactive design at Balboa Park, ECSITE, and throughout Europe and China.
At one point in time, he has designed just about everything; from talking toilet seats to museums. Got a challenge? Bring it on.
