Overview
(a.k.a. Self Promotion for the Shy Creative Type)
You can make the world’s-best designs, but if no one sees them, you won’t get the recognition. It is a fact that marketing is just as important to the success of a creative business as the work produced. Find out how some of the most well known interactive shops have gained their notoriety. Hint: it’s not just about the work!
This presentation will focus on various techniques – for everyone from studio to freelancer – to market work, promote skills, and attract the kinds of clients wanted. We will also discuss the role that awards play in the art of promotion, as well as some ways to make yourself a guru in the eyes of your clients.
