Overview
“What you didn’t learn in school… or may have long forgotten.”
In this presentation, Robert L. Peters will present a “design primer” on the basics of form, composition, contrast, color theory, communication, visual gestalt principles, optical phenomena, and fundamentals of typography (voice, hierarchy, legibility factors)… along with practical “do’s & don’ts,” and vivid case studies (sensations and screw-ups) from around the world — best practices that can spell the difference between failure and success.
Who this Presentation is For:
Designers & students.
What Attendees Will Walk Away With:
New ways of looking at both the “how” and “why” of design.