David Vogel is AKQA’s Group user experience director. He has 15 years of experience in e-commerce, campaigns, digital product and service design for international brands. David has been at AKQA for 3 years, creating delightful products and experiences that add value for consumers. He has a strong focus on innovation processes and regularly runs rapid prototyping ‘hackathons’ for global clients such as Philips, KLM and MINI. In his spare time he loves to cook which, at the end of the day, makes people happy in the most straightforward way imaginable.