FITC Toronto 2015

2015-04-12 00:00:00 2015-04-15 00:00:00 America/Toronto FITC Toronto 2015 A three-day professional celebration of the best the world has to offer in design, web development, media and innovation in creative technologies. Toronto FITC Toronto


Jarrett leverages his background in immersive entertainment as President of Digital Howard to demonstrate the process, funding, similarities and differences (and crossover) between traditional and digital media. To show what’s possible, Jarrett explores two separate and intriguing projects pushing boundaries in the relationship between the two worlds.

One – a feature length doc currently on tap for TVO, CBC and CTS called ‘Spirit Land’, focuses on the Group Of Seven and their time in Algoma, and an immersive art discovery experience Digital Howard is building to support the film. The endeavor will turn the northern Canadian landscape into a virtual art gallery ‘hung’ with 25 Group Of Seven paintings, located within the very landscapes that inspired them, and accessed by full screen interactive drone footage shot from a Red.

The other serves as an example of what can happen when the digital team is able to be a part of the television process as early as the writer’s room. The opportunity to plant seeds in a storyline woven through 13 episodes of a primetime TV series, which then played out online as a parallel story to the season, netted the resulting web series a TV run in the UK and an International Digital Emmy nomination.


Demonstrate what’s possible – and what’s next – in the melding of traditional and digital media.

Intended Audience

Media Producers, Creatives and Storytellers who like to work across media.

Five Things Audience Members will Learn

  1. You are the audience.
  2. If all you do is build it, they will not come.
  3. Digital can be more than just an add-on.
  4. Just because you can, doesn’t mean you should.
  5. Where does this all land? A discussion from the future.