Style Frames

2016-11-07 00:00:00 2016-11-08 00:00:00 America/Toronto Style Frames From design, animation and VFX to interactive and VR, learn how top talent and studios pitch to win. New York FITC New York

Presentation


Overview

In the constantly evolving world of advertising and filmmaking, it can be hard to keep up. Often time’s companies fall victim to attempting to be a “jack of all trades, master of none,” and it can come at a cost.

Through the analysis of two different project treatments – one “Epic Failure” and one incredible success—Shannon will discuss the ways in which understanding their key strengths as a company and admitting where they could use a little help, can lead to strong relationships and effective pitches.

Objective

To gain a better understanding of how collaboration and tapping into a broader network of talent, while maintaining a balance of creative control, can help produce superior pitch work.

 Four Things Audience Members Will Learn

  1. The benefits to having a strong understanding of you or your company’s key strengths, and what is creatively important to you (narrative, character, sleek CG, etc.)
  2. What elements are paramount in creating a successful pitch that has a lot of different elements and moving parts.
  3. How do you collaborate efficiently with those outside of your company/inner circle? How do you balance the amount of creative control you give up?
  4. How to approach a brief differently when you think about all of the resources available, not necessarily just what is right in front of you