FITC Toronto 2017

2017-04-23 00:00:00 2017-04-26 00:00:00 America/Toronto FITC Toronto 2017 FITC Toronto 2017 is a three-day professional celebration of the best the world has to offer in design, web development, media and innovation in creative technologies. Toronto FITC Toronto


Process is a way of doing things and it’s important to establish a process and continuously refine it. But, in his years as a designer and a design leader, Albert has come to realize there is something far more important than process. It’s the most powerful force for great design over the long term. It’s people. And the *teams* they create and the *teams* they become working together. Today, Albert wants to share a few lessons about leading a team of designers. He didn’t learn these from a book, in a class, seminar, or even in the studio. He learned everything of practical value from wrangling young kids learning to play baseball.


If teams are the only way to achieve big, significant things, then it’s imperative that designers and budding design leaders think about leadership and team-building. The purpose of this presentation is to share ways of thinking about leadership that are suited to each person and each team’s strengths.

Target Audience

People who lead designers in projects. People who manage and build design teams.

Five Things Audience Members Will Learn

  1. Accepting and thriving with responsibility, but no control
  2. Prioritizing the things that matter
  3. Positioning your team so it can be valuable
  4. Finding a way to succeed with the designers you have
  5. Building a culture that outlasts your superstars