Overview
Geared primarily toward producers, designers and animation enthusiasts who are interested in expanding their vocabulary and appreciation of the diversity of styles within the field of “Mixed Media” animation.
This presentation begins with a brief historical overview of mixed-media developments in movies, television and advertising over the past century. An overview of animation tools and techniques is outlined with an analysis of how the mixing of techniques makes for exciting hybrid genres.
Case studies of contemporary animated commercials demonstrate the way different media can be combined and layered to create unique visuals.
Who this presentation is for:
Ad agency producers and creatives, Graphic designers looking to expand their visual repertoire.
What attendees will walk away with:
-Historical context for Stop Motion and Mixed Media in popular culture.
-An expanded vocabulary for categories of animation styles.
-Ability to discriminate and deconstruct the ingredients of Mixed Media production.
